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Haeil Kwon

Haeil Kwon

Space after Spectacle

These photographs reveal the hidden side of South Korea’s apartment culture. Housing becomes a commodity, and space is reduced to images of desire. Repetition, symmetry, and excess at construction sites expose a capitalist aesthetic, turning everyday urban scenes into a spectacle of consumption.

Architecture

About Artist

Haeil Kwon

I was born in 1977 in Daegu, South Korea, and earned a Ph.D. in Art Education from Korea National University of Education. Based in South Korea, I work as a photographer focusing on the changing urban landscape and housing culture in contemporary Korean cities. My work is grounded in the ideas of Guy Debord’s Society of the Spectacle and Marc Augé’s concept of “non-places.” These theoretical frameworks help me explore how capitalist development transforms not only physical space but also the way people relate to their homes, their cities, and each other. At the core of my practice is a visual investigation of the Korean apartment system and its impact on urban life. I photograph large-scale apartment construction sites, including both their massive exteriors and the surreal, standardized interiors still in progress. These images capture the tension between ambition and absence—monumental structures built not for individuality or memory, but for efficiency, control, and profit. I also focus on the older neighborhoods that are being erased to make way for redevelopment. These areas often include small, aging houses, narrow alleyways, and fragile architectural details—spaces filled with lived memory. By documenting their forms and environments, I seek to preserve the stories embedded in these vanishing homes before they are flattened and forgotten. Alongside the physical spaces, I turn my lens toward the people who live in these apartments—capturing glimpses of everyday life behind closed doors, within corridors, balconies, and common spaces. Their routines reflect how modern urban housing, designed for mass living, can lead to social isolation, surveillance, and disconnection despite physical proximity. My photographs explore both the surface and the substance of the city—from construction cranes and facades to personal belongings and private rituals. The result is a layered narrative about how we inhabit space under the logic of capital. Urban space is no longer shaped by community needs, but by financial value, commodification, and spectacle. Ultimately, my work reflects on themes of displacement, alienation, and the fading meaning of “home.” By documenting construction, decay, and daily life side by side, I aim to question what it means to live in a city where space is constantly in flux and belonging is increasingly difficult to locate. ​

Haeil Kwon

Photographic Areas of Focus

Architecture, People

Location

South Korea

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